According to a survey on China's digital reading consumers conducted in August 2020, slightly over 31 percent of respondents stated that they had spent between five and 20 yuan a month on digital reading services. A majority of paying users chose to purchase books and a single month membership on such platforms.
Share of surveyed digital reading product users in China as of August 2020, by average monthly spending
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iResearch. (November 17, 2020). Share of surveyed digital reading product users in China as of August 2020, by average monthly spending [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1196206/china-share-of-monthly-expenditure-on-digital-reading-services-by-price-range/
iResearch. "Share of surveyed digital reading product users in China as of August 2020, by average monthly spending." Chart. November 17, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1196206/china-share-of-monthly-expenditure-on-digital-reading-services-by-price-range/
iResearch. (2020). Share of surveyed digital reading product users in China as of August 2020, by average monthly spending. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1196206/china-share-of-monthly-expenditure-on-digital-reading-services-by-price-range/
iResearch. "Share of Surveyed Digital Reading Product Users in China as of August 2020, by Average Monthly Spending." Statista, Statista Inc., 17 Nov 2020, https://www.statista.com/statistics/1196206/china-share-of-monthly-expenditure-on-digital-reading-services-by-price-range/
iResearch, Share of surveyed digital reading product users in China as of August 2020, by average monthly spending Statista, https://www.statista.com/statistics/1196206/china-share-of-monthly-expenditure-on-digital-reading-services-by-price-range/ (last visited December 22, 2024)
Share of surveyed digital reading product users in China as of August 2020, by average monthly spending [Graph], iResearch, November 17, 2020. [Online]. Available: https://www.statista.com/statistics/1196206/china-share-of-monthly-expenditure-on-digital-reading-services-by-price-range/