Average monthly expenditure on digital reading in China 2020

Share of surveyed digital reading product users in China as of August 2020, by average monthly spending

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Source

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Release date

November 2020

Region

China

Survey time period

August 2020

Number of respondents

1,997 respondents

Method of interview

Online survey

Supplementary notes

One yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of January 2021).

According to the original source, respondents who had spent less than 5 yuan on digital reading platforms a month were considered as non-paying users.

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