A survey on Chinese podcast listeners conducted in March 2020 showed that the most popular topic for podcasts among Chinese listeners was entertainment and art, including music, films, TV, literature, and art, with more than 60 percent of the respondents being interested in it. Stories of personal development or individual experience was the second most popular topic for podcasts, followed by social science.
Most popular topics for podcasts among Chinese listeners as of March 2020
among respondents who have listened to podcasts at least once in the past half year were eligible to participate in this survey
Method of interview
Online survey
Supplementary notes
"Chinese podcast" was defined as a podcast in Chinese.
The question was phrased by the source as follows: "Which categories/topics are you most interested in? (Max. 5 answers)"
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PodFest China. (May 12, 2020). Most popular topics for podcasts among Chinese listeners as of March 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1192847/china-most-popular-topics-for-podcasts/
PodFest China. "Most popular topics for podcasts among Chinese listeners as of March 2020." Chart. May 12, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1192847/china-most-popular-topics-for-podcasts/
PodFest China. (2020). Most popular topics for podcasts among Chinese listeners as of March 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1192847/china-most-popular-topics-for-podcasts/
PodFest China. "Most Popular Topics for Podcasts among Chinese Listeners as of March 2020." Statista, Statista Inc., 12 May 2020, https://www.statista.com/statistics/1192847/china-most-popular-topics-for-podcasts/
PodFest China, Most popular topics for podcasts among Chinese listeners as of March 2020 Statista, https://www.statista.com/statistics/1192847/china-most-popular-topics-for-podcasts/ (last visited December 22, 2024)
Most popular topics for podcasts among Chinese listeners as of March 2020 [Graph], PodFest China, May 12, 2020. [Online]. Available: https://www.statista.com/statistics/1192847/china-most-popular-topics-for-podcasts/
