According to a survey conducted by Statista among more than 75,000 consumers across 33 markets worldwide, consumers in general were very satisfied with the digital services offered by their banks. Customers were asked to rate their level of satisfaction with the digital services of their bank on the scale of 1 - very dissatisfied to 5 - very satisfied. The global customer satisfaction rating stood at 4.16, with Brazil, Poland, and South Africa scoring highest at approximately 4.37 index points.
The scores are an aggregate of several answers to various statements. The statements were phrased by Statista as follows: "Please rate from 5 - strongly agree to 1 - strongly disagree the following statements:
It is easy to use the website (e.g.navigation,findinginformation)
The functionality of the website is good.
Online applications (e.g. loans, accounts or deposits) are easy to fill out
Online banking on the website is easy and intuitive
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Statista. (April 18, 2024). Bank customer satisfaction with digital services worldwide in 2024, by country [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1192188/bank-consumer-digital-services-satisfaction-score-worldwide-by-country/
Statista. "Bank customer satisfaction with digital services worldwide in 2024, by country." Chart. April 18, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1192188/bank-consumer-digital-services-satisfaction-score-worldwide-by-country/
Statista. (2024). Bank customer satisfaction with digital services worldwide in 2024, by country. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1192188/bank-consumer-digital-services-satisfaction-score-worldwide-by-country/
Statista. "Bank Customer Satisfaction with Digital Services Worldwide in 2024, by Country." Statista, Statista Inc., 18 Apr 2024, https://www.statista.com/statistics/1192188/bank-consumer-digital-services-satisfaction-score-worldwide-by-country/
Statista, Bank customer satisfaction with digital services worldwide in 2024, by country Statista, https://www.statista.com/statistics/1192188/bank-consumer-digital-services-satisfaction-score-worldwide-by-country/ (last visited July 22, 2024)
Bank customer satisfaction with digital services worldwide in 2024, by country [Graph], Statista, April 18, 2024. [Online]. Available: https://www.statista.com/statistics/1192188/bank-consumer-digital-services-satisfaction-score-worldwide-by-country/