According to a survey conducted among influencers in the United States in February 2020, two percent of respondents said they would endorse other candidates than their political choices if they would get paid for it. When asked the same question in September 2020, one percent of surveyed influencers said the same thing.
Share of influencers who would endorse candidates from other parties if they were paid to do so in the United States in February and September 2020
*February survey sample - 313; September survey sample 94
The influencer pool for both surveys was made up of social media users who have at least 15,000 followers on Instagram.
Questions used for the survey : "Would you endorse candidates from another party if you were paid to do so?" Figures were rounded.
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The Shelf. (November 2, 2020). Share of influencers who would endorse candidates from other parties if they were paid to do so in the United States in February and September 2020 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1187339/share-of-influencers-who-would-make-paid-endorsement-for-other-parties-us/
The Shelf. "Share of influencers who would endorse candidates from other parties if they were paid to do so in the United States in February and September 2020." Chart. November 2, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1187339/share-of-influencers-who-would-make-paid-endorsement-for-other-parties-us/
The Shelf. (2020). Share of influencers who would endorse candidates from other parties if they were paid to do so in the United States in February and September 2020. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1187339/share-of-influencers-who-would-make-paid-endorsement-for-other-parties-us/
The Shelf. "Share of Influencers Who Would Endorse Candidates from Other Parties If They Were Paid to Do so in The United States in February and September 2020." Statista, Statista Inc., 2 Nov 2020, https://www.statista.com/statistics/1187339/share-of-influencers-who-would-make-paid-endorsement-for-other-parties-us/
The Shelf, Share of influencers who would endorse candidates from other parties if they were paid to do so in the United States in February and September 2020 Statista, https://www.statista.com/statistics/1187339/share-of-influencers-who-would-make-paid-endorsement-for-other-parties-us/ (last visited December 21, 2024)
Share of influencers who would endorse candidates from other parties if they were paid to do so in the United States in February and September 2020 [Graph], The Shelf, November 2, 2020. [Online]. Available: https://www.statista.com/statistics/1187339/share-of-influencers-who-would-make-paid-endorsement-for-other-parties-us/
