Argentina: main reasons not to buy through WhatsApp 2020

Published by
Tiago Bianchi,
Jul 4, 2023
According to a 2020 survey, the main reason why Argentinians did not make purchases via WhatsApp was because they did not know that this service could help them shop. In addition, 32 percent of respondents said that the reason they didn't use WhatsApp for purchases was that they didn't like to negotiate through this medium.

Main reasons for not buying through WhatsApp in Argentina as of June 2020

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Release date

August 2020

Region

Argentina

Survey time period

June 11 to 16, 2020

Number of respondents

144 respondents

Age group

18 years and older

Special properties

Among those who indicated not to use WhatsApp for purchase

Method of interview

Online panel

Supplementary notes

To the question: "Why don't you buy through WhatsApp?" ("¿Por qué razón no compra a través de WhatsApp?")

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