As of April 2020, the most popular cosmetics application in South Korea was Olive Young with more than one million monthly active users. In second place, with 805,118 active users, was the app called Hwahae. Following in third place was Innisfree with around 180,765 active users. Apps from the AmorePacific group (Innisfree, Aritaum etc.) combined take up almost half the number of active users in the leading cosmetics apps list.
Leading cosmetics apps with the most monthly active users (MAU) in South Korea as of April 2020
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Number of monthly active users
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IGAWorks. (June 1, 2020). Leading cosmetics apps with the most monthly active users (MAU) in South Korea as of April 2020 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1175925/south-korea-cosmetics-apps-with-the-most-mau/
IGAWorks. "Leading cosmetics apps with the most monthly active users (MAU) in South Korea as of April 2020." Chart. June 1, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1175925/south-korea-cosmetics-apps-with-the-most-mau/
IGAWorks. (2020). Leading cosmetics apps with the most monthly active users (MAU) in South Korea as of April 2020. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1175925/south-korea-cosmetics-apps-with-the-most-mau/
IGAWorks. "Leading Cosmetics Apps with The Most Monthly Active Users (Mau) in South Korea as of April 2020." Statista, Statista Inc., 1 Jun 2020, https://www.statista.com/statistics/1175925/south-korea-cosmetics-apps-with-the-most-mau/
IGAWorks, Leading cosmetics apps with the most monthly active users (MAU) in South Korea as of April 2020 Statista, https://www.statista.com/statistics/1175925/south-korea-cosmetics-apps-with-the-most-mau/ (last visited August 24, 2024)
Leading cosmetics apps with the most monthly active users (MAU) in South Korea as of April 2020 [Graph], IGAWorks, June 1, 2020. [Online]. Available: https://www.statista.com/statistics/1175925/south-korea-cosmetics-apps-with-the-most-mau/
