Mobile commerce use frequency in Italy 2019-2020

Published by Statista Research Department, Mar 24, 2025
Between October 2019 and September 2020, 80 percent of the respondents to a survey carried on in Italy declared to have made online purchases via smartphone or tablet. More specifically, almost 40 percent of these respondents revealed they would make mobile commerce purchases more than once a month.

People between 35 and 44 years of age were the most keen to shop via mobile commerce platforms.

Have you made any purchase via mobile commerce in the last 12 months?

CharacteristicShare of respondents
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Showing entries 1 to 6 (6 entries in total)
Statistic: Have you made any purchase via mobile commerce in the last 12 months?

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Source

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YouGov Italy

Release date

September 2020

Region

Italy

Survey time period

September 15-16, 2020

Number of respondents

1,011 respondents

Age group

18 years and older

Supplementary notes

This question was phrased by the source as follows: "Negli ultimi 12 mesi hai effettuato acquisti online da dispositivi mobili (smartphone, tablet)? Se sì, con quale frequenza?"

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