Fashion apps with the most MAU South Korea 2020
As of August 2020, the most used fashion application in South Korea was the app called ABLY with around 2.54 million active users. The second most popular fashion app with about 2.13 million monthly active users was Zigzag. Both ABLY and Zigzag specialize in women's fashion. Lookpin, an app that focuses on men's fashion, came in eighth place with about 340,000 active users. According to the source, one of the reasons for the popularity of the app ABLY is due to free shipping services.