Global e-commerce companies planning to work with influencers in 2020

Published by Statista Research Department, Dec 10, 2024
A global October 2019 survey of e-commerce decision makers revealed that 38 percent of e-commerce companies were planning to work with social media influencers in 2020. Additionally, 37 percent of e-commerce companies reported that they were already working with influencers.

Share of e-commerce companies worldwide that will work with social media influencers in 2020

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Release date

September 2020

Region

Worldwide

Survey time period

October 2019

Number of respondents

158 respondents

Special properties

e-commerce decision-makers

Supplementary notes

Original question: Will you work with social media influencers in 2020?

Values may not add up to 100 percent due to rounding.

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