According to a global survey on the popularity of South Korean fashion in 2021, about 40 percent of respondents stated that their preference for the design of Korean products was the main reason for the popularity of Korean fashion in their country. The variety product types were the second most chosen answer among participants worldwide.
Main factors for the popularity of Korean fashion products worldwide in 2021
respondents who have experienced Korean fashion items
Method of interview
Online panel
Supplementary notes
This survey was conducted in the following 18 countries: China, Japan, Taiwan, Thailand, Malaysia, Indonesia, India, Australia, Vietnam, United States, Brazil, Argentina, France, United Kingdom, Russia, Turkey, UAE, and South Africa.
Original question: "What do you think is the main factor for the popularity of Korean fashion in your country?"
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Korean Foundation for International Cultural Exchange. (February 14, 2022). Main factors for the popularity of Korean fashion products worldwide in 2021 [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/1173853/south-korea-factors-for-popularity-of-korean-fashion-worldwide/
Korean Foundation for International Cultural Exchange. "Main factors for the popularity of Korean fashion products worldwide in 2021." Chart. February 14, 2022. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/1173853/south-korea-factors-for-popularity-of-korean-fashion-worldwide/
Korean Foundation for International Cultural Exchange. (2022). Main factors for the popularity of Korean fashion products worldwide in 2021. Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/1173853/south-korea-factors-for-popularity-of-korean-fashion-worldwide/
Korean Foundation for International Cultural Exchange. "Main Factors for The Popularity of Korean Fashion Products Worldwide in 2021." Statista, Statista Inc., 14 Feb 2022, https://www.statista.com/statistics/1173853/south-korea-factors-for-popularity-of-korean-fashion-worldwide/
Korean Foundation for International Cultural Exchange, Main factors for the popularity of Korean fashion products worldwide in 2021 Statista, https://www.statista.com/statistics/1173853/south-korea-factors-for-popularity-of-korean-fashion-worldwide/ (last visited December 25, 2024)
Main factors for the popularity of Korean fashion products worldwide in 2021 [Graph], Korean Foundation for International Cultural Exchange, February 14, 2022. [Online]. Available: https://www.statista.com/statistics/1173853/south-korea-factors-for-popularity-of-korean-fashion-worldwide/
