Liqueur was the most sold liquor in Japan in fiscal year 2022, with a sales volume of around 2.3 million kiloliters. While the second ranked beer is a popular alcoholic beverage in Japan, sales have been affected by rising liquor taxes and the growing popularity of alternatives like low-malt beer (happoshu) and malt-less beer (daisan beer), which is partially classified as liqueur.
Sales volume of alcoholic beverages in Japan in fiscal year 2022, by type
(in 1,000 kiloliters)
fiscal year 2022; the Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year
Supplementary notes
*Including alcohol used as material.
**Including powder liquor and miscellaneous liquor.
"Volume of sales" includes the quantity of direct sales to consumers by liquor manufacturers, liquor wholesalers, and the quantity of sales by liquor retailers.
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NTA (Japan). (July 1, 2024). Sales volume of alcoholic beverages in Japan in fiscal year 2022, by type (in 1,000 kiloliters) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1171082/japan-liquor-sales-volume-by-type/
NTA (Japan). "Sales volume of alcoholic beverages in Japan in fiscal year 2022, by type (in 1,000 kiloliters)." Chart. July 1, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1171082/japan-liquor-sales-volume-by-type/
NTA (Japan). (2024). Sales volume of alcoholic beverages in Japan in fiscal year 2022, by type (in 1,000 kiloliters). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1171082/japan-liquor-sales-volume-by-type/
NTA (Japan). "Sales Volume of Alcoholic Beverages in Japan in Fiscal Year 2022, by Type (in 1,000 Kiloliters)." Statista, Statista Inc., 1 Jul 2024, https://www.statista.com/statistics/1171082/japan-liquor-sales-volume-by-type/
NTA (Japan), Sales volume of alcoholic beverages in Japan in fiscal year 2022, by type (in 1,000 kiloliters) Statista, https://www.statista.com/statistics/1171082/japan-liquor-sales-volume-by-type/ (last visited December 22, 2024)
Sales volume of alcoholic beverages in Japan in fiscal year 2022, by type (in 1,000 kiloliters) [Graph], NTA (Japan), July 1, 2024. [Online]. Available: https://www.statista.com/statistics/1171082/japan-liquor-sales-volume-by-type/