Major social e-commerce platforms sales value in China 2014-2018

Published by
Yihan Ma,
Dec 20, 2024
In 2019, WeChat reported 707 million yuan sales value from its commerce sector, while Pinduoduo, the social commerce dark horse, had an annual sales of 471 million yuan. WeChat Commerce, Pinduoduo, and Xiaohongshu were three major social commerce channels in China.

Value of sales on main social commerce platforms in China from 2014 to 2018 (in million yuan)

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Release date

November 2019

Region

China

Survey time period

2014 to 2018

Supplementary notes

Note: 1 yuan equals approximately 0.14 U.S. dollars and 0.13 euros (as of July 2020).

Major Chinese social media platform Xiaohongshu (also known as Little Red Book) did not release their earnings.

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