Across all food and beverage categories, Gen Z respondents were the most likely to have increased their purchasing during the coronavirus outbreak in the United States in 2020. Healthy foods, in particular, was the category that respondents across all generations were most likely to indicate they were spending more on.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
Share of consumers buying more food and beverage products due to the COVID-19 outbreak in the United States in 2020, by generation
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Morning Consult. (May 7, 2020). Share of consumers buying more food and beverage products due to the COVID-19 outbreak in the United States in 2020, by generation [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1121101/increased-food-and-bev-purchasing-by-age-coronavirus-outbreak-us/
Morning Consult. "Share of consumers buying more food and beverage products due to the COVID-19 outbreak in the United States in 2020, by generation." Chart. May 7, 2020. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1121101/increased-food-and-bev-purchasing-by-age-coronavirus-outbreak-us/
Morning Consult. (2020). Share of consumers buying more food and beverage products due to the COVID-19 outbreak in the United States in 2020, by generation. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1121101/increased-food-and-bev-purchasing-by-age-coronavirus-outbreak-us/
Morning Consult. "Share of Consumers Buying More Food and Beverage Products Due to The Covid-19 Outbreak in The United States in 2020, by Generation." Statista, Statista Inc., 7 May 2020, https://www.statista.com/statistics/1121101/increased-food-and-bev-purchasing-by-age-coronavirus-outbreak-us/
Morning Consult, Share of consumers buying more food and beverage products due to the COVID-19 outbreak in the United States in 2020, by generation Statista, https://www.statista.com/statistics/1121101/increased-food-and-bev-purchasing-by-age-coronavirus-outbreak-us/ (last visited November 18, 2024)
Share of consumers buying more food and beverage products due to the COVID-19 outbreak in the United States in 2020, by generation [Graph], Morning Consult, May 7, 2020. [Online]. Available: https://www.statista.com/statistics/1121101/increased-food-and-bev-purchasing-by-age-coronavirus-outbreak-us/
