Leading factors for making gaming-related purchases in Taiwan 2022

Published by
Lai Lin Thomala,
Jul 27, 2023
According to a survey on online gaming conducted by Rakuten Insight in April 2022, about 34 percent of the online gamers from Taiwan stated that they decided to make an in-game purchase mainly because they needed to advance to the next level or to continue playing the game. The same survey found that 47 percent of the Taiwanese gamers played online games every day.

Popular reasons for making purchases related to online games in Taiwan as of April 2022

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Release date

June 2022

Region

Taiwan

Survey time period

April 14 to 30, 2022

Number of respondents

4,021 respondents

Age group

16 years and older

Special properties

among 1,975 female and 2,046 male online gamers who made in-game purchases

Method of interview

Online survey

Supplementary notes

The question asked in the survey was as follows: "Why did you decide to make the in-game purchases?"

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