Media market share by type in gross ad revenue in Germany 2024

Published by Statista Research Department, Feb 21, 2024

In January 2024, television had a 45.7 percent market share in gross advertising revenue in Germany — the highest among all media types listed. Newspapers came in second with an 18.7 percent share.

Market shares of individual media types in gross advertising revenues in Germany in 2024

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Release date

February 2024

Region

Germany

Survey time period

January 2024

Special properties

Adjusted, YTD

Supplementary notes

* Figures are to be considered preliminary and may change due to late subscriptions.

The source does not provide any information regarding missing percentage points to 100 percent.

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Statistics on " Newspapers in Germany "

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Other statistics that may interest you Newspapers in Germany

Overview

8

Circulation

8

Reach

8

Digitalization

4

Customers and users

8

Advertising

3

Further related statistics

15

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Statistics

Topics

Newspapers in GermanyNewspaper industry in FranceNewspaper industry in the UKNewspapers in Sweden
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