According to forecasts from WARC and the AA, newspaper and magazine advertising expenditure in the United Kingdom (UK) will see a large decrease in growth in 2020. The coronavirus pandemic will impact the industry hard, with online newsbrand advertising suffering only slightly less than printed newspaper and magazine advertising.
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Coronavirus impact on newspaper and magazine advertising expenditure growth in the United Kingdom (UK), forecast for 2020 by quarter, and an outlook for 2021
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WARC. (April 30, 2020). Coronavirus impact on newspaper and magazine advertising expenditure growth in the United Kingdom (UK), forecast for 2020 by quarter, and an outlook for 2021 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1114330/coronavirus-impact-on-newsbrand-ad-spend-in-the-uk/
WARC. "Coronavirus impact on newspaper and magazine advertising expenditure growth in the United Kingdom (UK), forecast for 2020 by quarter, and an outlook for 2021." Chart. April 30, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1114330/coronavirus-impact-on-newsbrand-ad-spend-in-the-uk/
WARC. (2020). Coronavirus impact on newspaper and magazine advertising expenditure growth in the United Kingdom (UK), forecast for 2020 by quarter, and an outlook for 2021. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1114330/coronavirus-impact-on-newsbrand-ad-spend-in-the-uk/
WARC. "Coronavirus Impact on Newspaper and Magazine Advertising Expenditure Growth in The United Kingdom (Uk), Forecast for 2020 by Quarter, and An Outlook for 2021." Statista, Statista Inc., 30 Apr 2020, https://www.statista.com/statistics/1114330/coronavirus-impact-on-newsbrand-ad-spend-in-the-uk/
WARC, Coronavirus impact on newspaper and magazine advertising expenditure growth in the United Kingdom (UK), forecast for 2020 by quarter, and an outlook for 2021 Statista, https://www.statista.com/statistics/1114330/coronavirus-impact-on-newsbrand-ad-spend-in-the-uk/ (last visited December 22, 2024)
Coronavirus impact on newspaper and magazine advertising expenditure growth in the United Kingdom (UK), forecast for 2020 by quarter, and an outlook for 2021 [Graph], WARC, April 30, 2020. [Online]. Available: https://www.statista.com/statistics/1114330/coronavirus-impact-on-newsbrand-ad-spend-in-the-uk/
