According to a report released by ChuangQi Technology, iPhone users in China were more likely to convert in a mobile game than Android users after activating the app. As of the first quarter of 2020, the in-app conversion rate of mobile games on iPhone figured 25 percent. Overall, the activation rate of mobile game apps remained at around 0.11 percent in March 2020.
In-app conversion rate of Android's and iPhone's mobile game apps in China in 2019 and 1st quarter 2020
According to the source, the in-app conversion rate is calculated by the number of users who performed an action divided by the number of users who activated the mobile games.
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ChuangQi Technology. (April 3, 2020). In-app conversion rate of Android's and iPhone's mobile game apps in China in 2019 and 1st quarter 2020 [Graph]. In Statista. Retrieved November 12, 2024, from https://www.statista.com/statistics/1114308/china-android-and-iphone-comparison-of-mobile-game-in-app-conversion-rates/
ChuangQi Technology. "In-app conversion rate of Android's and iPhone's mobile game apps in China in 2019 and 1st quarter 2020." Chart. April 3, 2020. Statista. Accessed November 12, 2024. https://www.statista.com/statistics/1114308/china-android-and-iphone-comparison-of-mobile-game-in-app-conversion-rates/
ChuangQi Technology. (2020). In-app conversion rate of Android's and iPhone's mobile game apps in China in 2019 and 1st quarter 2020. Statista. Statista Inc.. Accessed: November 12, 2024. https://www.statista.com/statistics/1114308/china-android-and-iphone-comparison-of-mobile-game-in-app-conversion-rates/
ChuangQi Technology. "In-app Conversion Rate of Android's and Iphone's Mobile Game Apps in China in 2019 and 1st Quarter 2020." Statista, Statista Inc., 3 Apr 2020, https://www.statista.com/statistics/1114308/china-android-and-iphone-comparison-of-mobile-game-in-app-conversion-rates/
ChuangQi Technology, In-app conversion rate of Android's and iPhone's mobile game apps in China in 2019 and 1st quarter 2020 Statista, https://www.statista.com/statistics/1114308/china-android-and-iphone-comparison-of-mobile-game-in-app-conversion-rates/ (last visited November 12, 2024)
In-app conversion rate of Android's and iPhone's mobile game apps in China in 2019 and 1st quarter 2020 [Graph], ChuangQi Technology, April 3, 2020. [Online]. Available: https://www.statista.com/statistics/1114308/china-android-and-iphone-comparison-of-mobile-game-in-app-conversion-rates/