Offline channels where women shop base make-up cosmetics in South Korea 2021

Published by
Nina Jobst,
Dec 10, 2024
According to a survey conducted among South Korean women on where there purchased base make-up offline in 2020, around 41.4 percent of respondents stated that they purchase base make-up products in H&B stores. Most women also bought their skin care products and color make up products primarily in these stores.

Leading offline channels where women purchase base make-up cosmetics in South Korea in 2021

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Release date

January 2021

Region

South Korea

Survey time period

January 8 to 11, 2021

Number of respondents

1,500 female respondents

Age group

20-49 years

Method of interview

Online Access Panel

Supplementary notes

Multiple answers were acceptable.

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