During the 2020 Chinese Spring Festival holiday, when the mojority of Chinese people were confined to their homes due to the COVID-19 epidemic, the use of mobile internet apps experienced a strong increase. The short video category, which includes apps like Douyin (the Chinese version of TikTok) and Kuaishou, saw its daily active user (DAU) number increase by around 82 million in comparison to the period prior to the epidemic.
Increase of daily active app category users during Spring Festival in China in 2020, under the impact of coronavirus epidemic (in millions)*
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QuestMobile. (February 18, 2020). Increase of daily active app category users during Spring Festival in China in 2020, under the impact of coronavirus epidemic (in millions)* [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1105708/china-app-dau-increase-spring-festival-category/
QuestMobile. "Increase of daily active app category users during Spring Festival in China in 2020, under the impact of coronavirus epidemic (in millions)*." Chart. February 18, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1105708/china-app-dau-increase-spring-festival-category/
QuestMobile. (2020). Increase of daily active app category users during Spring Festival in China in 2020, under the impact of coronavirus epidemic (in millions)*. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1105708/china-app-dau-increase-spring-festival-category/
QuestMobile. "Increase of Daily Active App Category Users during Spring Festival in China in 2020, under The Impact of Coronavirus Epidemic (in Millions)*." Statista, Statista Inc., 18 Feb 2020, https://www.statista.com/statistics/1105708/china-app-dau-increase-spring-festival-category/
QuestMobile, Increase of daily active app category users during Spring Festival in China in 2020, under the impact of coronavirus epidemic (in millions)* Statista, https://www.statista.com/statistics/1105708/china-app-dau-increase-spring-festival-category/ (last visited August 25, 2024)
Increase of daily active app category users during Spring Festival in China in 2020, under the impact of coronavirus epidemic (in millions)* [Graph], QuestMobile, February 18, 2020. [Online]. Available: https://www.statista.com/statistics/1105708/china-app-dau-increase-spring-festival-category/