In China, Spring Festival is not only a travel season, but also a golden time for media advertising. During the week of Chinese New Year in 2020, there were about 114 million smart TVs active in operation daily, representing a 35.7 growth compared to the equivalent period in 2019.
Average daily number of smart TVs used during Spring Festival in China in 2019 and 2020
(in million units)
*The Spring Festival was between February 4 and 10 in 2019, and between January 24 and 30 in 2020. The time period before Spring Festival in 2020 referred to the period from January 17 to 23.
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GozenData. (February 17, 2020). Average daily number of smart TVs used during Spring Festival in China in 2019 and 2020 (in million units) [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1098808/china-daily-number-of-smart-tvs-used-during-lunar-new-year/
GozenData. "Average daily number of smart TVs used during Spring Festival in China in 2019 and 2020 (in million units)." Chart. February 17, 2020. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1098808/china-daily-number-of-smart-tvs-used-during-lunar-new-year/
GozenData. (2020). Average daily number of smart TVs used during Spring Festival in China in 2019 and 2020 (in million units). Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1098808/china-daily-number-of-smart-tvs-used-during-lunar-new-year/
GozenData. "Average Daily Number of Smart Tvs Used during Spring Festival in China in 2019 and 2020 (in Million Units)." Statista, Statista Inc., 17 Feb 2020, https://www.statista.com/statistics/1098808/china-daily-number-of-smart-tvs-used-during-lunar-new-year/
GozenData, Average daily number of smart TVs used during Spring Festival in China in 2019 and 2020 (in million units) Statista, https://www.statista.com/statistics/1098808/china-daily-number-of-smart-tvs-used-during-lunar-new-year/ (last visited December 19, 2024)
Average daily number of smart TVs used during Spring Festival in China in 2019 and 2020 (in million units) [Graph], GozenData, February 17, 2020. [Online]. Available: https://www.statista.com/statistics/1098808/china-daily-number-of-smart-tvs-used-during-lunar-new-year/
