Purchasing channel functional beverages South Korea 2019

Published by
Nina Jobst,
Jun 14, 2022
According to a survey conducted by Rakuten Insight in November 2019, around 43.4 percent of respondents in South Korea stated that they usually purchase functional beverages from supermarkets.

Main channel for purchasing functional beverages in South Korea as of November 2019

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Release date

February 2020

Region

South Korea

Survey time period

November 1 to 30, 2019

Number of respondents

7,878 respondents

Age group

16 years and older

Special properties

among respondents who have tried functional beverages

Method of interview

Online survey

Supplementary notes

Survey question:
Where do you usually purchase such drinks?

Among a total of 7,878 respondents, 3,580 were female and 4,298 were male.

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