Leading U.S. YouTube advertisers in Q1 2020, by impressions

Published by
Julia Faria,
Jan 6, 2023
In a Q1 2020 study of the advertising universe on YouTube in the United States, it was discovered that Apple was the largest advertiser on the video platform in the measured period, having amassed approximately 2.32 billion impressions. TurboTax ranked second, with 1.99 billion advertising impressions on YouTube in the country.

Leading YouTube advertisers in the United States in 1st quarter 2020, by number of impressions (in millions)

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

April 2020

Region

United States

Survey time period

Q1 2020

Special properties

includes mobile (limited capture) and desktop

Supplementary notes

The source provides the following explanation:
"Impressions – number of times a particular creative is loaded on a page as estimated by Pathmatics.
Methodology (Estimating Impressions) - We use statistical sampling methods to calculate impression estimates. We take the sample data from our panels and crawlers and combine it with third-party aggregate data to extrapolate our sample data to market estimates of impressions. Some of the data used in the extrapolation: monthly traffic data for each site tracked; IAB quarterly spend estimates for each tracked format; Facebook and Twitter quarterly earnings reports."

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Digital advertising formats in the United States "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Digital advertising formats in the United States

Overview

7

Display advertising

7

Search advertising

8

Audio advertising

7

Social media advertising

7

Marketer insights

5

Consumer insights

5

Further related statistics

10

Further Content: You might find this interesting as well

Statistics

Topics

YouTube advertising and marketing in the United StatesYouTubeYouTube in Latin AmericaGen Z media consumption in the United StatesGen Z video streaming consumption in the United States
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.