According to a survey on mobile search in China published in the early 2020, over 46 percent of respondents considered news feed ads as acceptable in mobile search platforms. Ads on search results received a higher degree of mobile user acceptance.
Share of respondents accepting advertising on mobile search platforms in China between December 2019 and January 2020, by format
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iiMedia Research. (February 4, 2020). Share of respondents accepting advertising on mobile search platforms in China between December 2019 and January 2020, by format [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1093398/china-advertisement-acceptance-level-mobile-search-platforms-by-format/
iiMedia Research. "Share of respondents accepting advertising on mobile search platforms in China between December 2019 and January 2020, by format." Chart. February 4, 2020. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1093398/china-advertisement-acceptance-level-mobile-search-platforms-by-format/
iiMedia Research. (2020). Share of respondents accepting advertising on mobile search platforms in China between December 2019 and January 2020, by format. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1093398/china-advertisement-acceptance-level-mobile-search-platforms-by-format/
iiMedia Research. "Share of Respondents Accepting Advertising on Mobile Search Platforms in China between December 2019 and January 2020, by Format." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1093398/china-advertisement-acceptance-level-mobile-search-platforms-by-format/
iiMedia Research, Share of respondents accepting advertising on mobile search platforms in China between December 2019 and January 2020, by format Statista, https://www.statista.com/statistics/1093398/china-advertisement-acceptance-level-mobile-search-platforms-by-format/ (last visited December 23, 2024)
Share of respondents accepting advertising on mobile search platforms in China between December 2019 and January 2020, by format [Graph], iiMedia Research, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1093398/china-advertisement-acceptance-level-mobile-search-platforms-by-format/