During a survey of U.S. marketers concluded in early 2019, it was found that on average, industry professionals were willing to spend 32 thousand U.S dollars on a partnership with micro influencers and some 39 thousand on campaigns including influencer celebrities.
Average spending on influencer marketing campaigns according to industry professionals in the United States as of January 2019, by tier
(in U.S. dollars)
Characteristic
Spending in U.S. dollars
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Rakuten (Marketing). (March 13, 2019). Average spending on influencer marketing campaigns according to industry professionals in the United States as of January 2019, by tier (in U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1092670/influencer-campaign-spending-tier-usa/
Rakuten (Marketing). "Average spending on influencer marketing campaigns according to industry professionals in the United States as of January 2019, by tier (in U.S. dollars)." Chart. March 13, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1092670/influencer-campaign-spending-tier-usa/
Rakuten (Marketing). (2019). Average spending on influencer marketing campaigns according to industry professionals in the United States as of January 2019, by tier (in U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1092670/influencer-campaign-spending-tier-usa/
Rakuten (Marketing). "Average Spending on Influencer Marketing Campaigns According to Industry Professionals in The United States as of January 2019, by Tier (in U.S. Dollars)." Statista, Statista Inc., 13 Mar 2019, https://www.statista.com/statistics/1092670/influencer-campaign-spending-tier-usa/
Rakuten (Marketing), Average spending on influencer marketing campaigns according to industry professionals in the United States as of January 2019, by tier (in U.S. dollars) Statista, https://www.statista.com/statistics/1092670/influencer-campaign-spending-tier-usa/ (last visited July 22, 2024)
Average spending on influencer marketing campaigns according to industry professionals in the United States as of January 2019, by tier (in U.S. dollars) [Graph], Rakuten (Marketing), March 13, 2019. [Online]. Available: https://www.statista.com/statistics/1092670/influencer-campaign-spending-tier-usa/