Internet is slowly taking more market share in the advertising landscape in Hong Kong. In 2019, internet sector accounted for one-third of the total ad spending in the city. According to the forecast, the market share of out-of-home and TV advertising would probably stay at the same level, 14 percent, by 2024.
Share of advertising spending in Hong Kong from 2012 to 2019 with a forecast for 2024, by medium
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
ASEAN Today. (November 11, 2019). Share of advertising spending in Hong Kong from 2012 to 2019 with a forecast for 2024, by medium [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1090294/hong-kong-ad-spending-distribution-by-platform/
ASEAN Today. "Share of advertising spending in Hong Kong from 2012 to 2019 with a forecast for 2024, by medium." Chart. November 11, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1090294/hong-kong-ad-spending-distribution-by-platform/
ASEAN Today. (2019). Share of advertising spending in Hong Kong from 2012 to 2019 with a forecast for 2024, by medium. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1090294/hong-kong-ad-spending-distribution-by-platform/
ASEAN Today. "Share of Advertising Spending in Hong Kong from 2012 to 2019 with a Forecast for 2024, by Medium." Statista, Statista Inc., 11 Nov 2019, https://www.statista.com/statistics/1090294/hong-kong-ad-spending-distribution-by-platform/
ASEAN Today, Share of advertising spending in Hong Kong from 2012 to 2019 with a forecast for 2024, by medium Statista, https://www.statista.com/statistics/1090294/hong-kong-ad-spending-distribution-by-platform/ (last visited December 22, 2024)
Share of advertising spending in Hong Kong from 2012 to 2019 with a forecast for 2024, by medium [Graph], ASEAN Today, November 11, 2019. [Online]. Available: https://www.statista.com/statistics/1090294/hong-kong-ad-spending-distribution-by-platform/
