In an April 2019 survey it was found that 10 percent of Hispanic internet users in the United States said they paid attention to social media influencers' recommendations of products, services and brands. The same was true for seven percent of Asian survey participants. The average for all respondents was nine percent.
Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by ethnicity
Original statement: “I pay attention to what social media influencers recommend in terms of products, services or brands”. Describes me completely / somewhat.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
ThinkNow. (October 11, 2019). Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by ethnicity [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/1081744/attention-towards-influencer-recommendations-ethnic-us/
ThinkNow. "Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by ethnicity." Chart. October 11, 2019. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/1081744/attention-towards-influencer-recommendations-ethnic-us/
ThinkNow. (2019). Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by ethnicity. Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/1081744/attention-towards-influencer-recommendations-ethnic-us/
ThinkNow. "Share of Online Users in The United States Who Say They Pay Attention to Recommendations from Social Media Influencers as of April 2019, by Ethnicity." Statista, Statista Inc., 11 Oct 2019, https://www.statista.com/statistics/1081744/attention-towards-influencer-recommendations-ethnic-us/
ThinkNow, Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by ethnicity Statista, https://www.statista.com/statistics/1081744/attention-towards-influencer-recommendations-ethnic-us/ (last visited November 24, 2024)
Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by ethnicity [Graph], ThinkNow, October 11, 2019. [Online]. Available: https://www.statista.com/statistics/1081744/attention-towards-influencer-recommendations-ethnic-us/
