In an April 2019 survey it was found that 10 percent of female internet users in the United States said they paid attention to social media influencers' recommendations of products, services and brands. The same was true for seven percent of male survey participants. The average for all respondents was nine percent.
Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by gender
Original statement: “I pay attention to what social media influencers recommend in terms of products, services or brands”. Describes me completely / somewhat.
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ThinkNow. (October 11, 2019). Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by gender [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1081580/attention-towards-influencer-recommendations-gender-us/
ThinkNow. "Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by gender." Chart. October 11, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1081580/attention-towards-influencer-recommendations-gender-us/
ThinkNow. (2019). Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by gender. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1081580/attention-towards-influencer-recommendations-gender-us/
ThinkNow. "Share of Online Users in The United States Who Say They Pay Attention to Recommendations from Social Media Influencers as of April 2019, by Gender." Statista, Statista Inc., 11 Oct 2019, https://www.statista.com/statistics/1081580/attention-towards-influencer-recommendations-gender-us/
ThinkNow, Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by gender Statista, https://www.statista.com/statistics/1081580/attention-towards-influencer-recommendations-gender-us/ (last visited December 22, 2024)
Share of online users in the United States who say they pay attention to recommendations from social media influencers as of April 2019, by gender [Graph], ThinkNow, October 11, 2019. [Online]. Available: https://www.statista.com/statistics/1081580/attention-towards-influencer-recommendations-gender-us/