According to a Rakuten Insight survey in 2019 on consumer behavior in Japan, about 40 percent of respondents mentioned the taste of alcohol-free beer as a reason against drinking it. Approximately 20 percent preferred the effects of alcohol when drinking beer.
Reasons for not drinking non-alcoholic beer in Japan as of October 2019
Characteristic
Share of respondents
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Rakuten Insight. (November 11, 2019). Reasons for not drinking non-alcoholic beer in Japan as of October 2019 [Graph]. In Statista. Retrieved July 16, 2024, from https://www.statista.com/statistics/1076119/japan-reasons-for-not-drinking-non-alcoholic-beer/
Rakuten Insight. "Reasons for not drinking non-alcoholic beer in Japan as of October 2019." Chart. November 11, 2019. Statista. Accessed July 16, 2024. https://www.statista.com/statistics/1076119/japan-reasons-for-not-drinking-non-alcoholic-beer/
Rakuten Insight. (2019). Reasons for not drinking non-alcoholic beer in Japan as of October 2019. Statista. Statista Inc.. Accessed: July 16, 2024. https://www.statista.com/statistics/1076119/japan-reasons-for-not-drinking-non-alcoholic-beer/
Rakuten Insight. "Reasons for Not Drinking Non-alcoholic Beer in Japan as of October 2019." Statista, Statista Inc., 11 Nov 2019, https://www.statista.com/statistics/1076119/japan-reasons-for-not-drinking-non-alcoholic-beer/
Rakuten Insight, Reasons for not drinking non-alcoholic beer in Japan as of October 2019 Statista, https://www.statista.com/statistics/1076119/japan-reasons-for-not-drinking-non-alcoholic-beer/ (last visited July 16, 2024)
Reasons for not drinking non-alcoholic beer in Japan as of October 2019 [Graph], Rakuten Insight, November 11, 2019. [Online]. Available: https://www.statista.com/statistics/1076119/japan-reasons-for-not-drinking-non-alcoholic-beer/