China's OTT TV episode and video revenue 2023-2029
China is currently one of the most lucrative markets for over-the-top (OTT) TV episodes and movies. In 2023, China's OTT revenue was set to reach 15.8 billion U.S. dollars, accounting for 47 percent of the total OTT revenues in the Asia Pacific region. Over-the-top refers to streaming media services provided directly via a high-speed internet connection to viewers.