Advertising on WeChat Moments could be one of the most effective ways for online dating service providers to promote their brands in China. In December 2018, around 33.2 percent of the Chinese respondents stated that the online dating ads on WeChat Moments gained their attention. The success of posts shared on WeChat Moments and TV ads followed with only slightly lower proportion of respondents.
Share of respondents attracted by the online dating marketing in China in December 2018, by channel
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iResearch. (February 25, 2019). Share of respondents attracted by the online dating marketing in China in December 2018, by channel [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/
iResearch. "Share of respondents attracted by the online dating marketing in China in December 2018, by channel." Chart. February 25, 2019. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/
iResearch. (2019). Share of respondents attracted by the online dating marketing in China in December 2018, by channel. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/
iResearch. "Share of Respondents Attracted by The Online Dating Marketing in China in December 2018, by Channel." Statista, Statista Inc., 25 Feb 2019, https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/
iResearch, Share of respondents attracted by the online dating marketing in China in December 2018, by channel Statista, https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/ (last visited December 30, 2024)
Share of respondents attracted by the online dating marketing in China in December 2018, by channel [Graph], iResearch, February 25, 2019. [Online]. Available: https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/
