According to a survey conducted by Ipsos on beauty in May 2019, 42 percent of Japanese respondents considered black to be the ideal hair color for women. Among 27 countries surveyed, Japan showed the lowest share of respondents, who preferred blond hair in regards to female beauty.
Preferred hair color for women among people in Japan as of May 2019
Original question: "When thinking of beauty, which hair color do you consider ideal for women?"
Figures may not add up to 100 percent due to rounding by the source.
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Ipsos. (August 27, 2019). Preferred hair color for women among people in Japan as of May 2019 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1064285/japan-opinion-ideal-hair-color-women-beauty/
Ipsos. "Preferred hair color for women among people in Japan as of May 2019." Chart. August 27, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1064285/japan-opinion-ideal-hair-color-women-beauty/
Ipsos. (2019). Preferred hair color for women among people in Japan as of May 2019. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1064285/japan-opinion-ideal-hair-color-women-beauty/
Ipsos. "Preferred Hair Color for Women among People in Japan as of May 2019." Statista, Statista Inc., 27 Aug 2019, https://www.statista.com/statistics/1064285/japan-opinion-ideal-hair-color-women-beauty/
Ipsos, Preferred hair color for women among people in Japan as of May 2019 Statista, https://www.statista.com/statistics/1064285/japan-opinion-ideal-hair-color-women-beauty/ (last visited December 22, 2024)
Preferred hair color for women among people in Japan as of May 2019 [Graph], Ipsos, August 27, 2019. [Online]. Available: https://www.statista.com/statistics/1064285/japan-opinion-ideal-hair-color-women-beauty/