In the first quarter of 2018, the marketing spending for influencer marketing on Instagram in the United States and Canada stood at 163 million U.S. dollars. This figure increased to 265 million U.S. dollars a year later in the first quarter of 2019. It was the highest in the second quarter of 2019 at 314 million dollars.
Instagram influencer marketing spending in the United States and Canada from 1st quarter 2018 to 2nd quarter 2019
(in million U.S. dollars)
Characteristic
Marketing spending in million U.S. dollars
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Instascreener. (July 15, 2019). Instagram influencer marketing spending in the United States and Canada from 1st quarter 2018 to 2nd quarter 2019 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1055224/instagram-influencer-marketing-spending-north-america/
Instascreener. "Instagram influencer marketing spending in the United States and Canada from 1st quarter 2018 to 2nd quarter 2019 (in million U.S. dollars)." Chart. July 15, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1055224/instagram-influencer-marketing-spending-north-america/
Instascreener. (2019). Instagram influencer marketing spending in the United States and Canada from 1st quarter 2018 to 2nd quarter 2019 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1055224/instagram-influencer-marketing-spending-north-america/
Instascreener. "Instagram Influencer Marketing Spending in The United States and Canada from 1st Quarter 2018 to 2nd Quarter 2019 (in Million U.S. Dollars)." Statista, Statista Inc., 15 Jul 2019, https://www.statista.com/statistics/1055224/instagram-influencer-marketing-spending-north-america/
Instascreener, Instagram influencer marketing spending in the United States and Canada from 1st quarter 2018 to 2nd quarter 2019 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1055224/instagram-influencer-marketing-spending-north-america/ (last visited July 22, 2024)
Instagram influencer marketing spending in the United States and Canada from 1st quarter 2018 to 2nd quarter 2019 (in million U.S. dollars) [Graph], Instascreener, July 15, 2019. [Online]. Available: https://www.statista.com/statistics/1055224/instagram-influencer-marketing-spending-north-america/