Approximately 65 percent of China's out-of-home advertising spending was generated in transit areas, such as airports, rail or subways, buses, and taxis. Other formats included 16 percent on the place-based ad media like that in the cinemas or at stadiums, 13 percent on billboards, and six percent on bus benches or other street furniture. The distribution was projected to remain almost the same until 2023.
Distribution of out-of-home ad spending in China from 2018 to 2023, by environment
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Medium. (April 3, 2019). Distribution of out-of-home ad spending in China from 2018 to 2023, by environment [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1053531/china-out-of-home-ad-spending-distribution-by-type/
Medium. "Distribution of out-of-home ad spending in China from 2018 to 2023, by environment." Chart. April 3, 2019. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1053531/china-out-of-home-ad-spending-distribution-by-type/
Medium. (2019). Distribution of out-of-home ad spending in China from 2018 to 2023, by environment. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1053531/china-out-of-home-ad-spending-distribution-by-type/
Medium. "Distribution of Out-of-home Ad Spending in China from 2018 to 2023, by Environment." Statista, Statista Inc., 3 Apr 2019, https://www.statista.com/statistics/1053531/china-out-of-home-ad-spending-distribution-by-type/
Medium, Distribution of out-of-home ad spending in China from 2018 to 2023, by environment Statista, https://www.statista.com/statistics/1053531/china-out-of-home-ad-spending-distribution-by-type/ (last visited November 19, 2024)
Distribution of out-of-home ad spending in China from 2018 to 2023, by environment [Graph], Medium, April 3, 2019. [Online]. Available: https://www.statista.com/statistics/1053531/china-out-of-home-ad-spending-distribution-by-type/
