Leading in-app notifications among U.S. users 2019| Statista

During a U.S. smartphone user survey in May 2019, it was found that 47 percent of respondents stated that they found in-app shipping notifications useful. A further 44 percent of responding smartphone users stated they valued order pickup notifications.

Most popular types of in-app notifications among smartphone users in the United States as of May 2019

Characteristic	Share of respondents
Notice that your order has been received/shipped/delivered	47%
Order is ready to pick up	44%
Special sale or promotion	40%
Mobile-only coupons or deals	37%
Flight arrivals or delays	32%
Extra points or loyalty program perks offered for a specific purchase	32%
Flash sale or other promotion delivered right to my phone	27%
Advanced access to a sale (e.g. friends and family event)	27%
Notice that an item you want is/isn't in stock	24%

0%5%10%15%20%25%30%35%40%45%50%55%

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Release date

July 2019

More information

Region

United States

Survey time period

May 2019

Number of respondents

1,000 respondents

Age group

21 to 74 years

Special properties

smartphone users

Method of interview

Online panel

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