During a U.S. smartphone user survey in May 2019, it was found that brand apps were most popular in the shopping vertical. In total, 66 percent of responding smartphone users had a brand-specific shopping app on their phone. The finance vertical was ranked second, with 29 percent of respondents having a brand-specific financial app (such as a banking app) on their phone.
Most popular types of brand apps in the United States as of May 2019
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Vibes. (July 24, 2019). Most popular types of brand apps in the United States as of May 2019 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/
Vibes. "Most popular types of brand apps in the United States as of May 2019." Chart. July 24, 2019. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/
Vibes. (2019). Most popular types of brand apps in the United States as of May 2019. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/
Vibes. "Most Popular Types of Brand Apps in The United States as of May 2019." Statista, Statista Inc., 24 Jul 2019, https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/
Vibes, Most popular types of brand apps in the United States as of May 2019 Statista, https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/ (last visited November 21, 2024)
Most popular types of brand apps in the United States as of May 2019 [Graph], Vibes, July 24, 2019. [Online]. Available: https://www.statista.com/statistics/1052487/us-most-popular-brand-app-use/