Between 2022 and 2023, the Chinese population consumed around five million 60-kilogram bags of coffee. In comparison, coffee production volume in China amounted to around 1.8 million bags in the same period. Coffee consumption among Chinese consumers was expected to remain the same in the crop year 2023/24.
China’s coffee market
Instant coffee has long dominated the Chinese market; however, freshly ground coffee was expected to surpass instant coffee by 2023. In the past decade, cafés have sprouted all over China. Among the leading brands in China, Luckin Coffee had the largest number of cafés in operation as of 2023. A wide variety of coffees were available, with Cappuccino being among consumers' favorites as of May 2022.
The average Chinese coffee drinker
In China, coffee is increasingly popular among young people. Consumers aged between 25 and 44 formed the largest group of coffee drinkers. More than half of Chinese coffee drinkers consumed at least three cups a week.
Total coffee consumption volume in China from crop year 2018/19 to 2022/23 with a forecast for 2023/24 (in 1,000 bags)*
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USDA Foreign Agricultural Service. (December 20, 2023). Total coffee consumption volume in China from crop year 2018/19 to 2022/23 with a forecast for 2023/24 (in 1,000 bags)* [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1046674/china-coffee-consumption-volume/
USDA Foreign Agricultural Service. "Total coffee consumption volume in China from crop year 2018/19 to 2022/23 with a forecast for 2023/24 (in 1,000 bags)*." Chart. December 20, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1046674/china-coffee-consumption-volume/
USDA Foreign Agricultural Service. (2023). Total coffee consumption volume in China from crop year 2018/19 to 2022/23 with a forecast for 2023/24 (in 1,000 bags)*. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1046674/china-coffee-consumption-volume/
USDA Foreign Agricultural Service. "Total Coffee Consumption Volume in China from Crop Year 2018/19 to 2022/23 with a Forecast for 2023/24 (in 1,000 Bags)*." Statista, Statista Inc., 20 Dec 2023, https://www.statista.com/statistics/1046674/china-coffee-consumption-volume/
USDA Foreign Agricultural Service, Total coffee consumption volume in China from crop year 2018/19 to 2022/23 with a forecast for 2023/24 (in 1,000 bags)* Statista, https://www.statista.com/statistics/1046674/china-coffee-consumption-volume/ (last visited November 21, 2024)
Total coffee consumption volume in China from crop year 2018/19 to 2022/23 with a forecast for 2023/24 (in 1,000 bags)* [Graph], USDA Foreign Agricultural Service, December 20, 2023. [Online]. Available: https://www.statista.com/statistics/1046674/china-coffee-consumption-volume/
