Consumers of coffee in China 2023, by age

Share of coffee consumers in China in 2023, by age

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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The Coffee market consists of Roast Coffee in the form of ground coffee and whole beans, that is prepared with coffee machines or a French press, as well as Instant Coffee that only requires the addition of hot water. Not included here are Ready-to-Drink (RTD) coffee beverages which are shown separately in the Non-Alcoholic Drinks market instead.

Structure:

The Coffee market is divided into Roast Coffee and Instant Coffee.

  • Roast Coffee includes coffee in the form of ground coffee and whole beans.
  • Instant Coffee includes soluble coffee that only requires the addition of hot water.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per kilogram , as well as sales channels. Per capita figures refer to a country’s or region’s whole population.

At-home market data covers retail sales via super- and hypermarkets, eCommerce, convenience stores, and similar sales channels. Out-of-home market data includes all sales in hotels and restaurants, sales by catering companies, as well as sales in cafés, bars, and similar hospitality service establishments. In the out-of-home market, the price always refers to the price per kilogram of the beverage consumed, regardless of other components in the finished beverage. Combined numbers encompass both the at-home market and the out-of-home market. All prices are valued at retail selling prices, including all sales and consumption taxes.

Key players include Nestlé (e.g., Nescafé and Nespresso), Jacobs Douwe Egberts (JDE), Tchibo, Lavazza, and J.M. Smucker.

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