Fashion model Zelia Zhong reached an audience of almost three million people on social media, the highest number among the luxury lifestyle influencers in Hong Kong as of the first quarter of 2018. Sue Chang, a Korean-Chinese blogger, followed as the second in audience reach number in Hong Kong but with much higher market influence. The majority of their followers were women aged between 18 and 20.
Number of audience reached by the major luxury lifestyle influencers in Hong Kong as of 1st quarter 2018
(in 1,000s)
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SERMO. (April 15, 2018). Number of audience reached by the major luxury lifestyle influencers in Hong Kong as of 1st quarter 2018 (in 1,000s) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1045523/hong-kong-leading-luxury-lifestyle-influencers-audience-reach-number/
SERMO. "Number of audience reached by the major luxury lifestyle influencers in Hong Kong as of 1st quarter 2018 (in 1,000s)." Chart. April 15, 2018. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1045523/hong-kong-leading-luxury-lifestyle-influencers-audience-reach-number/
SERMO. (2018). Number of audience reached by the major luxury lifestyle influencers in Hong Kong as of 1st quarter 2018 (in 1,000s). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1045523/hong-kong-leading-luxury-lifestyle-influencers-audience-reach-number/
SERMO. "Number of Audience Reached by The Major Luxury Lifestyle Influencers in Hong Kong as of 1st Quarter 2018 (in 1,000s)." Statista, Statista Inc., 15 Apr 2018, https://www.statista.com/statistics/1045523/hong-kong-leading-luxury-lifestyle-influencers-audience-reach-number/
SERMO, Number of audience reached by the major luxury lifestyle influencers in Hong Kong as of 1st quarter 2018 (in 1,000s) Statista, https://www.statista.com/statistics/1045523/hong-kong-leading-luxury-lifestyle-influencers-audience-reach-number/ (last visited December 23, 2024)
Number of audience reached by the major luxury lifestyle influencers in Hong Kong as of 1st quarter 2018 (in 1,000s) [Graph], SERMO, April 15, 2018. [Online]. Available: https://www.statista.com/statistics/1045523/hong-kong-leading-luxury-lifestyle-influencers-audience-reach-number/