Using music in marketing strategies can have many benefits for a brand's perception. Fifty-nine percent of respondents in Poland in 2019 claimed the engagement of music in marketing (for example, by sponsoring a music event) enhances a brand's image. Nearly half the respondents claimed it could encourage them to purchase the product or service and recommend it to friends or family.
Benefits of using music in marketing strategies in Poland in 2019
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Havas Media. (June 27, 2019). Benefits of using music in marketing strategies in Poland in 2019 [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1035909/benefits-music-related-marketing-poland/
Havas Media. "Benefits of using music in marketing strategies in Poland in 2019." Chart. June 27, 2019. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1035909/benefits-music-related-marketing-poland/
Havas Media. (2019). Benefits of using music in marketing strategies in Poland in 2019. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1035909/benefits-music-related-marketing-poland/
Havas Media. "Benefits of Using Music in Marketing Strategies in Poland in 2019." Statista, Statista Inc., 27 Jun 2019, https://www.statista.com/statistics/1035909/benefits-music-related-marketing-poland/
Havas Media, Benefits of using music in marketing strategies in Poland in 2019 Statista, https://www.statista.com/statistics/1035909/benefits-music-related-marketing-poland/ (last visited October 02, 2024)
Benefits of using music in marketing strategies in Poland in 2019 [Graph], Havas Media, June 27, 2019. [Online]. Available: https://www.statista.com/statistics/1035909/benefits-music-related-marketing-poland/