Beauty product retail revenue share in Hong Kong 2019, by offline channel
In 2019, the specialty cosmetics chains accounted for over 29 percent of the total offline beauty product retail revenue in Hong Kong, followed by multi-brand shops with almost 22 percent of the market revenue share. Regardless of the growing online sales penetration in the beauty market, physical stores and other offline channels accounted for almost 94 percent of the beauty product retail sales in Hong Kong that year.