During campaigns of influencer marketing, some types of collaborations with brands are preferred to others. The results of an Italian survey from 2019 showed that 57 percent of influencers enjoyed living an original experience very much, while 14 percent of the influencers did not like competitions.
Preferred collaborations among Italian influencers for marketing campaigns in 2019
The source does not specify the survey type and the age of the respondents.
The source phrased the question as follows:"Quale collaborazione preferisci?"
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ONIM. (July 1, 2019). Preferred collaborations among Italian influencers for marketing campaigns in 2019 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1032120/preferred-collaborations-among-influencers-in-italy/
ONIM. "Preferred collaborations among Italian influencers for marketing campaigns in 2019." Chart. July 1, 2019. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1032120/preferred-collaborations-among-influencers-in-italy/
ONIM. (2019). Preferred collaborations among Italian influencers for marketing campaigns in 2019. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1032120/preferred-collaborations-among-influencers-in-italy/
ONIM. "Preferred Collaborations among Italian Influencers for Marketing Campaigns in 2019." Statista, Statista Inc., 1 Jul 2019, https://www.statista.com/statistics/1032120/preferred-collaborations-among-influencers-in-italy/
ONIM, Preferred collaborations among Italian influencers for marketing campaigns in 2019 Statista, https://www.statista.com/statistics/1032120/preferred-collaborations-among-influencers-in-italy/ (last visited December 21, 2024)
Preferred collaborations among Italian influencers for marketing campaigns in 2019 [Graph], ONIM, July 1, 2019. [Online]. Available: https://www.statista.com/statistics/1032120/preferred-collaborations-among-influencers-in-italy/