Online news feed ad market size in China 2014-2025

Published by
Lai Lin Thomala,
Dec 11, 2023
In 2021, the market size of news feed advertising in China exceeded 232 billion yuan, indicating an annual growth rate of 10.5 percent. Industry experts projected that e-commerce and news feed advertising would be the two major revenue generators in China's online advertising market.

Market size of online news feed advertising in China from 2014 to 2021 with forecasts until 2025 (in billion yuan)

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Release date

May 2022

Region

China

Survey time period

2014 to 2021

Supplementary notes

*Estimate.

One yuan equals approximately 0.15 U.S. dollars and 0.14 euros (as of June 2022).

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