Main factors for negative opinion K-beauty products in Europe 2019

Main negative influence on consumers' impression on Korean beauty products in Europe in 2019

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Release date

February 2020

Region

Europe, South Korea

Survey time period

October 4 to October 20, 2019

Number of respondents

827 respondents*

Age group

15-59 years old

Special properties

people who experienced South Korean beauty contents

Method of interview

Online panel

Supplementary notes

*Includes respondents in France, the United Kingdom, Russia and Turkey.
Original question: "What do you think influences the impression on Korean beauty products in a negative way?"

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Access all statistics starting from $1,788 USD yearly *

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25% off until Sep 30th
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