The statistic displays the result of a survey on how influencers are paid in Italy in 2019. Most of the respondents claimed they receive their payments according to the content they publish, roughly 59 percent. While only 20.2 percent set the payment only considering performance, such as number of interactions, views or number of people who liked the post.
Main forms of payment among Italian influencers in 2019
The source does not specify the survey type and the age of the respondents.
The source phrased the question as follows:" Su che base ti viene proposta una retribuzione?"
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ONIM. (July 1, 2019). Main forms of payment among Italian influencers in 2019 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1007668/main-forms-of-payment-for-influencers-in-im-in-italy/
ONIM. "Main forms of payment among Italian influencers in 2019." Chart. July 1, 2019. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1007668/main-forms-of-payment-for-influencers-in-im-in-italy/
ONIM. (2019). Main forms of payment among Italian influencers in 2019. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1007668/main-forms-of-payment-for-influencers-in-im-in-italy/
ONIM. "Main Forms of Payment among Italian Influencers in 2019." Statista, Statista Inc., 1 Jul 2019, https://www.statista.com/statistics/1007668/main-forms-of-payment-for-influencers-in-im-in-italy/
ONIM, Main forms of payment among Italian influencers in 2019 Statista, https://www.statista.com/statistics/1007668/main-forms-of-payment-for-influencers-in-im-in-italy/ (last visited December 21, 2024)
Main forms of payment among Italian influencers in 2019 [Graph], ONIM, July 1, 2019. [Online]. Available: https://www.statista.com/statistics/1007668/main-forms-of-payment-for-influencers-in-im-in-italy/