E-commerce value in Thailand 2018-2021, by type

The market value of business-to-business (B2B) e-commerce was forecast to reach around 1.1 trillion Thai baht in 2021. The market value for B2B e-commerce was expected to increase compared to 2020. <

Value of the Thai e-commerce market

With the rapidly increasing number of internet users in Thailand, the e-commerce market has shown significant growth, and it has been able to meet trendy online shoppers over the past few years. The e-commerce market value in Thailand was forecasted to grow continuously, reaching about 3.42 billion U.S. dollars in 2020.

Digital payment

Online shopping in Thailand has never been made easier, various online payment platforms were introduced to Thai spenders, providing convenience and swiftness to the e-commerce market even more. In 2019 alone, 28 new fintech and e-payment businesses were established in Thailand. In that same year, cash was the preferred online payment method among Thai consumers, accounting for around 60.8 percent.