Electronics & media e-commerce users by age Russia

Concerning the five age groups, the group of 25-34 years has the largest share with 28.66 percent. Contrastingly, the group of 18-24 years is ranked last, with 11.98 percent. Their difference, compared to the 25-34 years, lies at 16.68 percentage points.

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Share of users of electronics and media e-commerce in Russia in 2021, by age

Characteristic	Share of users
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Supplementary notes

The eCommerce market segment Electronics & Media covers the sale via a digital channel of physical media (e.g. books, DVDs, CDs, Blu-ray discs, computer/console games), consumer electronics (e.g. TVs, DVD players) and communication devices (e.g. desktop computers, laptops, smartphones, tablets). Digital Media, as well as the purchase and resale of used, defective or repaired goods (reCommerce and C2C) are not included. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

All figures are estimates. A detailed methodology can be found in the Statista Digital Market Outlook.

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