K-beauty popularity in Brazil 2019

Published by
Nina Jobst,
Jun 26, 2024
According to a survey on the global popularity of South Korean beauty products in 2019, around 38.8 percent of respondents in Brazil stated that K-beauty is very popular in their country. The same survey revealed that K-beauty was most popular in Southeast Asian countries including Vietnam, Malaysia, Indonesia, and Thailand.

Popularity of South Korean beauty products (K-beauty) in Brazil in 2019

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Release date

February 2020

Region

Brazil, South Korea

Survey time period

October 4 to October 20, 2019

Number of respondents

500 respondents

Age group

15-59 years old

Method of interview

Online panel

Supplementary notes

Original question: "How popular do you think is Korean beauty in your country at the moment?"

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