Contact
![Contact Meredith Alda](https://cdn.statcdn.com/contactPerson/3646.jpg)
Mon - Fri, 9am - 6pm (EST)
![Contact Yolanda Mega](https://cdn.statcdn.com/contactPerson/3195.jpg)
Mon - Fri, 9am - 5pm (SGT)
![Contact Kisara Mizuno](https://cdn.statcdn.com/contactPerson/2661.jpg)
Mon - Fri, 10:00am - 6:00pm (JST)
![Contact Lodovica Biagi](https://cdn.statcdn.com/contactPerson/863.jpg)
Mon - Fri, 9:30am - 5pm (GMT)
![Contact Carolina Dulin](https://cdn.statcdn.com/contactPerson/3012.jpg)
Mon - Fri, 9am - 6pm (EST)
Key regions: France, United Kingdom, Australia, Canada, South Korea
Namibia, a country in Southern Africa, has been experiencing a steady increase in the demand for enterprise software in recent years.
Customer preferences: The Namibian market has shown a preference for enterprise software that offers cloud-based solutions, as it allows for easy access and mobility. Additionally, there is a growing demand for software that can integrate with other business tools and applications, in order to streamline processes and increase efficiency.
Trends in the market: One of the major trends in the Namibian enterprise software market is the increasing adoption of software solutions for small and medium-sized enterprises (SMEs). As the country's economy continues to grow, more SMEs are emerging, and they are looking for software solutions that can help them manage their businesses more effectively. Another trend is the rise of artificial intelligence and machine learning in enterprise software, as businesses seek to automate repetitive tasks and gain insights from large amounts of data.
Local special circumstances: Namibia's economy is heavily reliant on the mining and tourism industries, which have unique software needs. For example, mining companies require software that can help them manage their operations, track inventory, and monitor equipment performance. Similarly, the tourism industry requires software that can manage reservations, bookings, and customer data.
Underlying macroeconomic factors: Namibia's economy has been growing steadily in recent years, driven by the mining and tourism industries, as well as agriculture and manufacturing. This growth has led to an increase in the number of businesses and the demand for software solutions. Additionally, the government has been investing in infrastructure and technology, which has helped to create an environment that is conducive to the growth of the enterprise software market.
Data coverage:
The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.Forecasts:
We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)