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Web Hosting - Poland

Poland
  • Revenue in the Web Hosting market is projected to reach US$1.04bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 17.78%, resulting in a market volume of US$2.36bn by 2029.
  • The average Spend per Employee in the Web Hosting market is projected to reach US$55.75 in 2024.
  • In global comparison, most revenue will be generated United States (US$58.30bn in 2024).

Definition :
The Web Hosting market includes all types of internet hosting services that allow companies or individuals to provide access to their web page via the World Wide Web. Services such as shared hosting, dedicated hosting, virtual private server hosting, and internet connectivity are provided on a server that is owned or leased by the client. Web hosts can also provide physical space that the server occupies and manages, which is also referred to as colocation hosting. Other managed services such as managed infrastructures and managed data centers are excluded from this analysis.

Additional Information:

The Web Hosting market comprises revenues, revenue change, average spend per employee, and a list of the key players in the market and their consolidated revenues. Market values represent revenues that are generated by primary vendors either directly or through distribution channels at the manufacturer price level (excluding VAT). Reported market revenues include spending by enterprises (B2B) and governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed. Key players in the market include Amazon Web Services, Google, and GoDaddy.

For more information on the data displayed, use the info button right next to the boxes.

In-Scope

  • Shared hosting, such as HostGator, GoDaddy, and DreamHost
  • Dedicated hosting, such as SiteGround, InMotion Hosting, and Hostwinds
  • Virtual private server hosting, such as Liquid Web and OVHcloud
  • Colocation hosting, such as Equinix, Cologix, and Digital Realty

Out-Of-Scope

  • Website development, such as Squarespace, Wordpress, and Shopify
  • Search engine optimization, such as Searchmetrics, BrightEdge, and HubSpot
  • Content creation, such as ClearVoice, Upwork, and Contently
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Apr 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Apr 2024

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Apr 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Company Insights

    Analyst Opinion

    Poland is a country that is rapidly developing in many areas, including the web hosting market. With a population of over 38 million people, Poland is the sixth-largest country in the European Union. The country has a strong economy, a well-educated workforce, and a growing tech industry. As a result, the web hosting market in Poland is experiencing significant growth.

    Customer preferences:
    Polish consumers are increasingly turning to the internet for their shopping needs. As a result, there is a growing demand for web hosting services in Poland. Customers are looking for hosting providers that offer fast and reliable service, as well as excellent customer support. With the rise of e-commerce in Poland, businesses are also looking for hosting providers that offer secure hosting solutions.

    Trends in the market:
    One of the biggest trends in the web hosting market in Poland is the move towards cloud hosting. Cloud hosting is becoming increasingly popular in Poland, as it offers businesses a cost-effective and scalable hosting solution. Another trend in the market is the growing demand for managed hosting services. Managed hosting providers offer businesses a range of services, including server management, security, and backup solutions.

    Local special circumstances:
    One of the unique aspects of the web hosting market in Poland is the strong focus on data privacy and security. With the introduction of the General Data Protection Regulation (GDPR) in the European Union, Polish businesses are looking for hosting providers that offer secure hosting solutions that comply with GDPR regulations. Additionally, the Polish government has introduced regulations that require data to be stored in Poland. This has led to an increase in demand for hosting providers that offer data centers in Poland.

    Underlying macroeconomic factors:
    The Polish economy is growing rapidly, with a GDP growth rate of 4.6% in 2019. This growth is driving demand for web hosting services, as businesses look to expand their online presence. Additionally, the tech industry in Poland is growing rapidly, with a number of start-ups and tech companies emerging in recent years. This has led to a growing demand for web hosting services that cater to the needs of these businesses. Finally, Poland's strategic location in Europe makes it an attractive location for businesses looking to expand their operations in the region. This has led to an increase in demand for hosting providers that offer services in Poland.

    Global Comparison

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Apr 2024

    Sources: Statista Market Insights, Financial Statements of Key Players, National statistical offices

    Methodology

    Data coverage:

    The data encompasses B2G, B2B, and B2C enterprises. Figures are based on enterprises' technology spending on products, consulting, and outsourcing services.

    Modeling approach / Market size:

    Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players in the industry, Statista's primary research and surveys, and IT associations. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, internet users, and telecommunication. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing method is used based on the market data characteristics. The main drivers are the GDP and its sector composition, internet penetration, the level of digitization, and the attitude toward IT security.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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