Application Outsourcing - Germany

Revenue in the Application Outsourcing market is projected to reach US$6.66bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 0.35%, resulting in a market volume of US$6.77bn by 2029.
The average Spend per Employee in the Application Outsourcing market is projected to reach US$145.90 in 2024.
In global comparison, most revenue will be generated United States (US$42.86bn in 2024).

Definition :
Application Outsourcing refers to the market for all IT application services in a software production context, spanning from requirement assessments to concept and design of software applications. Furthermore, it includes the development (production), support, and maintenance of such software products and services by contracted service providers.

Application outsourcing allows organizations to leverage specialized skills, accelerate development timelines, reduce costs, and ensure efficient management of their applications.

Additional Information:

The Application Outsourcing market comprises revenues, revenue change, average spend per employee, and a list of the key players in the market and their consolidated revenues. Market values represent revenues that are generated by primary vendors either directly or through distribution channels at the manufacturer price level (excluding VAT). Reported market revenues include spending by enterprises (B2B) and governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed. Key players in the market include NEC, Accenture, Capgemini, VMware, and Hewlett Packard Enterprise.

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Concept and design of software applications, such as IBM iX (IBM Interactive Experience), Tata Consultancy Services (TCS), and EPAM Systems
Development and maintenance of software products, such as Infosys, Wipro, and HCL Technologies
Requirement assessments, such as ThoughtWorks, Accenture, and Intellectsoft

Administration outsourcing, such as Conduent, Genpact, and ADP (Automatic Data Processing)
Web hosting, such as GoDaddy, Bluehost, and Amazon Web Services
Strategic Technology Planning, such as BCG (Boston Consulting Group), EY (Ernst & Young), and PwC (PricewaterhouseCoopers)
Support or maintenance for business-internal software products

Germany is a leading destination for outsourcing services, including application outsourcing. The Application Outsourcing market in Germany is driven by a variety of factors, including customer preferences, local special circumstances, and underlying macroeconomic factors.

Customer preferences: German companies prefer outsourcing their non-core business functions, including application development and maintenance, to focus on their core competencies. Outsourcing helps them reduce costs and increase efficiency. Additionally, German companies prefer to work with outsourcing providers who have a deep understanding of their business and can provide customized solutions.

Trends in the market: The Application Outsourcing market in Germany is witnessing several trends. Firstly, there is a growing demand for cloud-based application outsourcing services as companies seek to reduce their IT infrastructure costs. Secondly, there is an increasing demand for application outsourcing services in the areas of digital transformation, such as mobile app development and data analytics. Finally, there is a trend towards nearshoring, as German companies prefer to work with outsourcing providers located in nearby countries to ensure cultural and language compatibility.

Local special circumstances: Germany has a highly skilled workforce and a strong education system, which has led to the development of a highly sophisticated IT industry. Additionally, Germany has a large number of small and medium-sized enterprises (SMEs), which are increasingly outsourcing their IT functions to improve their competitiveness. Moreover, the country has a strong regulatory environment, which ensures data privacy and security.

Underlying macroeconomic factors: Germany is the largest economy in Europe and has a stable political environment, making it an attractive destination for outsourcing services. Moreover, the country has a highly developed infrastructure, including a reliable telecommunications network and world-class transportation system. Finally, the German government is supportive of outsourcing services and has implemented policies to encourage foreign investment in the country.

Data coverage:

The data encompasses B2G, B2B, and B2C enterprises. Figures are based on enterprises' technology spending on products, consulting, and outsourcing services.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players in the industry, Statista's primary research and surveys, and IT associations. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, internet users, and telecommunication. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing method is used based on the market data characteristics. The main drivers are the GDP and its sector composition, internet penetration, the level of digitization, and the attitude toward IT security.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

Unseen yet omnipresent, Information Technology (IT) services are the invisible gears driving modern organizations. These services support business operations and digital transformation through outsourcing, managed services, security, data management, and cloud computing. By leveraging these services, companies enhance efficiency, reduce costs, and gain competitive advantages in a digital marketplace. Prominent cloud providers worldwide include Amazon Web Services, Microsoft Azure, Google Cloud, and Alibaba Cloud. In the managed services sector, Oracle, Accenture, and IBM are among the largest providers globally.